European Markets for Video, Hi Tech and OT Equipment 2009 (15 Countries) 
TABLE OF CONTENTS
TABLE OF CONTENTS...................................I
LIST OF FIGURES.....................................VI
LIST OF CHARTS.................................... VII
EXECUTIVE SUMMARY................................. 1
RESEARCH METHODOLOGY............................... 2
2.1 RESEARCH SCOPE ................................... 2
2.2 IDATA’S 9-STEP METHODOLOGY ........................... 2
Step 1: Project Initiation & Team Selection ....................... 3
Step 2: Prepare Data Systems and Perform Secondary Research............ 4
Step 3: Preparation for Interviews & Questionnaire Design ............. 5
Step 4: Performing Primary Research.......................... 6
Step 5: Research Analysis: Establishing Baseline Estimates ............. 8
Step 6: Market Forecast and Analysis .......................... 8
Step 7: Identify Strategic Opportunities ....................... 10
Step 8: Final Review and Market Release ...................... 11
Step 9: Customer Feedback and Market Monitoring.................. 12
EUROPE MARKET FOR VIDEO AND HI-TECH EQUIPMENT........... 13
3.1 INTRODUCTION TO VIDEO AND HI-TECH EQUIPMENT ................. 13
3.2 CURRENCY EXCHANGE RATES ............................. 16
3.3MARKET ANALYSIS .................................. 18
3.4MARKET BY COUNTRY................................. 21
3.4.1 Germany...................................... 21
3.4.2 France....................................... 23
3.4.3 Spain ....................................... 25
3.4.4 Italy ......................................... 27
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3.4.5 United Kingdom.................................. 29
3.4.6 Benelux ....................................... 31
3.4.7 Scandinavia..................................... 32
3.4.8 Switzerland.................................... 33
3.4.9 Portugal ...................................... 34
3.4.10 Austria....................................... 35
3.5MARKET DRIVERS .................................. 36
3.6MARKET LIMITERS ................................... 38
3.7 COMPETITIVE ANALYSIS ................................ 40
COUNTRY PROFILES.................................. 43
4.1 INTRODUCTION ..................................... 43
4.1.1 Population..................................... 48
4.1.2 Median Age..................................... 51
4.1.3 GDP Per Capita.................................. 55
4.1.4 Price Index.................................... 58
4.2 EUROPEAN INTEGRATED OPERATING THEATERS PER CAPITA SUMMERY....... 61
4.2.1 Germany...................................... 61
4.2.2 France....................................... 64
4.2.3 Spain ....................................... 66
4.2.4 Italy ......................................... 69
4.2.5 United Kingdom.................................. 71
4.2.6 Benelux ....................................... 74
4.2.7 Scandinavia..................................... 77
4.2.8 Switzerland.................................... 80
4.2.9 Portugal ...................................... 82
4.2.10 Austria....................................... 85
INTEGRATED OPERATING THEATER MARKET.................. 89
5.1 INTRODUCTION ..................................... 89
5.2MARKET ANALYSIS AND FORECAST .......................... 94
5.2.1 Total Market For Integrated OT Installations by Country ............. 94
5.2.2 Market for OT Integration ............................ 97
5.2.2.1 Total Cost for Integrated OT Equipment...................101
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5.3 DRIVER AND LIMITERS ............................... 105
5.3.1 Market Drivers.................................. 105
5.3.2 Market Limiters................................. 108
5.4 COMPETITIVE ANALYSIS .............................. 111
SURGICAL ENDOSCOPIC SURGICAL CAMERA MARKET........... 114
6.1 INTRODUCTION ................................... 114
6.2MARKET ANALYSIS AND FORECAST ........................ 119
6.2.1 Total Camera Head Market ............................ 119
6.2.1.1 Market For HD Surgical Camera Heads by Country............122
6.2.1.2 Market For SD Surgical Camera Heads by Country ............126
6.2.2 Total CCU Market by Country ......................... 130
6.2.2.1 HD Market for CCUs by Country......................134
6.2.2.2 SD Market for CCUs by Country.......................137
6.2.3 Total Camera Systems Market by Country ................... 141
6.2.3.1 HD Camera Systems Market by Country...................142
6.2.3.2 SD Camera Systems Market by Country....................145
6.3 DRIVERS AND LIMITERS ............................... 148
6.3.1 Market Drivers.................................. 148
6.3.2 Market Limiters................................. 152
6.4 COMPETITIVE ANALYSIS .............................. 154
DIGITAL IMAGE CAPTURE DEVICES........................ 156
7.1 INTODUCTION ..................................... 156
7.2MARKET ANALYSIS AND FORECAST ........................ 164
7.2.1 Digital Image Capture Device Market by Country............... 167
7.2.1.1 HD Digital Image Capture Device Market by Country...........171
7.2.1.2 SD Digital Image Device Capture Market by Country............175
7.3 DRIVERS AND LIMITERS ............................... 178
7.3.1 Market Drivers.................................. 178
7.3.2 Market Limiters................................. 181
7.4 COMPETITIVE ANALYSIS .............................. 184
MEDICAL GRADE PRINTER MARKET....................... 187
8.1 INTRODUCTION ................................... 187
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8.2MARKET OVERVIEW................................. 193
8.3MARKET ANALYSIS AND FORECAST BY COUNTRY.................. 194
8.4 DRIVERS AND LIMITERS ............................... 199
8.4.1 Market Drivers.................................. 199
8.4.2 Market Limiters................................. 201
8.5 COMPETITIVE ANALYSIS .............................. 204
SURGICAL DISPALYS MARKET ............................ 208
9.1 INTRODUCTION ................................... 208
9.2MARKET ANALYSIS AND FORECAST ........................ 214
9.2.1 Combined Market for Surgical Displays by Country.............. 216
9.2.1.1 HD Compatible Surgical Display Market by Country.............218
9.2.1.2 SD Surgical Display Market by Country ...................222
9.3MARKET DRIVERS AND LIMITERS .......................... 226
9.3.1 Market Drivers.................................. 226
9.3.2 Market Limiters................................. 231
9.4 COMPETITIVE ANALYSIS .............................. 233
SURGICAL LIGHT SOURCE MARKET ....................... 238
10.1 INTRODUCTION ................................... 238
10.2MARKET ANALYSIS AND FORECAST BY COUNTRY................ 243
10.3 DRIVERS AND LIMITERS ............................... 249
10.3.1 Market Drivers.................................. 250
10.3.2 Market Limiters................................. 254
10.4 COMPETITIVE ANALYSIS .............................. 257
THEATER LIGHTING MARKET........................... 259
11.1 INTRODUCTION ................................... 259
11.2MARKET ANALYSIS AND FORECAST ........................ 264
11.2.1 Combined Theater Lighting Market by Country................. 264
11.2.2 Halogen Lighting Market by Country..................... 269
11.2.3 LED Lighting Market by Country ....................... 271
11.3MARKET DRIVER AND LIMITERS .......................... 272
11.3.1 Market Drivers.................................. 272
11.3.2 Market Limiters................................. 276
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11.4 COMPETITIVE ANALYSIS .............................. 277
SURGICAL BOOMS MARKET ............................. 281
12.1 INTRODUCTION ................................... 281
12.2MARKET ANALYSIS AND FORECAST BY COUNTRY................ 285
12.3MARKET DRIVERS AND LIMITERS .......................... 289
12.3.1 Market Drivers.................................. 290
12.3.2 Market Limiters................................. 294
12.4 COMPETITIVE ANALYSIS .............................. 297
SURGICAL TABLES MARKET ............................ 300
13.1 INTRODUCTION ................................... 300
13.2MARKET ANALYSIS AND FORECAST ........................ 304
13.2.1 Combined Surgical Table Market by Country .................. 307
13.2.1.1 Market for Mobile Surgery Tables by Country................308
13.2.1.2 Market for System Surgery Tables by Country................313
13.3MARKET DRIVERS AND LIMITERS .......................... 315
13.3.1 Market Drivers.................................. 315
13.3.2 Market Limiters................................. 317
13.4 COMPETITIVE ANALYSIS .............................. 318
ABBREVIATIONS.................................... 320