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Direct to Home (DTH) Market in India 2012
Price: $795.00 (€626.57) ($954.00 (€751.89) Including VAT at 20%)



Publication Date: Feb-2012
Pages: 53
Format: PDF
Publisher: Netscribes (India) Pvt. Ltd.

DTH market in India is one of the fastest growing segments of the Segmented Pay TV industry and is witnessing significant growth on account of rising per capita income and Government mandate of complete digitization. The market is estimated to be worth INR 104 bn in 2012. Increasing role of the government to support FDI in India and technological innovation will also drive the industry.

The report begins with the market overview section that offers an insight into the Pay TV industry, its market size and segments. This is followed by a brief history of the DTH segment and an explanation regarding the DTH functioning process. The overview of the DTH market including its market size and growth as well as the market share of major players is listed. A brief description about the DTH subscriber base and its average revenue per unit follows next. The revenue model and a value chain analysis have been provided to highlight the major source of revenue and its distribution. Furthermore, a Porter’s five forces model is provided to understand the competitive scenario prevailing in the DTH market.

An analysis of the drivers and challenges explains the factors leading to the growth of the industry. Huge market potential has been one of the key factors augmenting the demand for DTH transmission. In addition, emergence of middle class and increase in discretionary spending also promotes the growth of set top boxes. Increasing television penetration accompanied with attractive offers and price war has also been driving the market. Advantage for DTH players over traditional cable operators add on to the potential for the growth of the DTH market. Complete Digitization of TV services, growing rural market and increasing advertising revenues also play a major role in driving the popularity of the DTH segment. Threat from substitutes and the demand and supply gap for transponders adversely affect the growth of this market. Strict regulations and cap on foreign investments also act as a hurdle for the growing industry. Partnerships with movie distributors, combined retail of LCDs and DTH connection along with technological innovations have been emerging trends in this market. Focus towards exclusive value added services by DTH players have also been a significant uptrend in the market. The report also contains key Government regulations faced by the industry.

The competition section starts with a price, feature and service comparison across different DTH players. This is followed by a bubble chart where the relative positions of the players are depicted with respect to their revenue, net profit and market capitalization/ total asset. It also includes profiles of the major players in the market along with their financials. Key ratios and list of important contact persons are also listed. Key geographic areas and major business segments are included as well. The recommendation section provides insights into the future outlook of the market as well as proposes actionable insights expected to lead to a growth in the market.

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IPTV Market in India 2011
Price: $795.00 (€626.57) ($954.00 (€751.89) Including VAT at 20%)



Publication Date: Sep-2011
Pages: 38
Format: PDF
Publisher: Netscribes (India) Pvt. Ltd.

The IPTV market in India was valued at INR 80 mn in 2010 and is estimated to grow strongly. In 2010, IPTV accounted for 0.5% of the total pay TV subscriber base, indicating huge scope for expansion. High demand for interactive and customized digital TV services will provide strong growth avenues to the IPTV market. Increasing role of the government to increase broadband penetration in India and reducing costs of IPTV services will also drive the market.

The report begins with an introduction to IPTV and its various applications. It also includes IPTV architecture which comprises mainly of various IPTV components likes content aggregator, managed IP network, broadband access network, and in-home network. The IPTV value chain is also provided, showing the various activities handled by the equipment and technology providers, network and service providers, and customer.

This is followed by the market overview section which begins with an insight into the global IPTV market, its size and growth, and total number of IPTV subscribers. It moves on to the Indian IPTV market, its size and growth, total number of subscribers and average revenue per user (ARPU) of IPTV. Interactive applications will play an important role in the future adoption of IPTV and higher demand for them will drive this market in India. Technological innovation and distinct applications offered by IPTV services will drive this market in the future and help it invade into the cable and DTH space.

An analysis of the market characteristics explains the factors for growth of the industry and its key challenges including robust television industry, broadband penetration, cost structure, physical infrastructure and competitive environment. Strong opportunity exists in the market as cost of IPTV services is reducing. This coupled with the fact that the television industry is growing and the trend towards interactive and customized services, will lead to a developing market. However, India lacks the physical infrastructure for IPTV systems, not providing the necessary accessibility to consumers. Stiff competition from existing players like digital cable and DTH also creates a major hurdle for this market.

This is followed by a section on government regulation which includes provisioning of IPTV services, content regulation, down-linking policy, FDI ceiling and tariff regulations. The future outlook section provides an insight into the future prospects of the market and includes wireless IPTV, customization of services and interactivity. With the launch of 3G and WiMAX technology in India, wireless IPTV also called 'Quadruple Play‘, will bring about a huge change in the IPTV market. Additionally, interactive applications and technological innovations in this market will help IPTV to score better than digital cable or DTH players in future.

The competition section provides an overview of the competitive landscape in the industry and includes a detailed profile of the major IPTV service providers, domestic and foreign vendors in the market. The report concludes with a section on strategic recommendations which comprises of an analysis of the growth strategies of the IPTV market in India.

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2011 U.S. Television Broadcasting Services Industry Report



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Publication Date: 05-Oct-2010
Format: PDF
Pages: 126
Publisher: Barnes Reports

The Television Broadcasting Services Industry report, published annually by Barnes Reports, contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9 categories), and estimates on up to 10 sub-industries, including television stations and television translator stations.

Table of Contents
2011 U.S. Radio Broadcasting Industry Report



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Publication Date: 05-Oct-2010
Format: PDF
Pages: 224
Publisher: Barnes Reports

The Radio Broadcasting Industry report, published annually by Barnes Reports, contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9 categories), and estimates on up to 10 sub-industries, including music and non-music radio station formats such as contemporary music, classical music, talk radio, and sports radio.

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