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India Mobile 2010 Universe Service Dataset Price: $5,605.00 (€4,388.54) ($6,726.00 (€5,266.25) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. The India Mobile Service study help unravel mobile users in India - who they are, where they are and their psychographics detail & other consumption details In this dataset, the findings are presented on the base of ‘all mobile users’ and four main telecom circles viz. Metro, Circle A, Circle B & Circle C

India Mobile 2010 Service Master Dataset Price Up to 5 Telecom Circles $5,605.00 6 - 12 Telecom Circles $11,210.00 All Telecom Circles $15,693.00 Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. The India Mobile Service study help unravel mobile users in India - who they are, where they are and their psychographics detail & other consumption details In this dataset, the findings are presented across all geographic (urban, rural, zonal) and individual telecom circle level, cross tabulation is also possible

India Mobile 2010 Universe Handset Dataset Price: $20,177.00 (€15,797.97) ($24,212.40 (€18,957.56) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. The India Mobile Service study help unravel mobile users in India - who they are, where they are and their psychographics detail & other consumption details In this dataset, the findings are presented on the base of ‘all mobile users’, rural area and across 'city type by market size' base

India Mobile 2010 Handset Master Dataset Price Up to 5 Telecom Circles $11,210.00 6 - 12 Telecom Circles $15,693.00 All Telecom Circles $20,177.00 Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. The India Mobile Service study help unravel mobile users in India - who they are, where they are and their psychographics detail & other consumption details In this dataset, the findings are presented across all geographic (urban, rural, zonal) and individual telecom circle level, cross tabulation is also possible

India Mobile 2010 Handset Master Dataset- State & City-wise Price: $10,089.00 (€7,899.37) ($12,106.80 (€9,479.25) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. The India Mobile Service study help unravel mobile users in India - who they are, where they are and their psychographics detail & other consumption details In this dataset, the findings are presented on the base of ‘all mobile users’, rural area and across 'city type by market size' base, cross tabulation is also possible

India Online 2010 Universe Price: $3,324.00 (€2,602.59) ($3,988.80 (€3,123.11) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, the findings are presented on the base of ‘all internet users’

India Online 2010 Individual Segment Datasets Price: $3,324.00 (€2,602.59) ($3,988.80 (€3,123.11) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, findings are presented at a specific ‘user segment’ base level (here the sample base is the ‘subset’ of internet users belonging to a specific ‘user segment’ like women , youth, SEC wise, town type wise, etc; or undertaking a specific ‘online activity’ like emailing, social networking, job search, etc. The supplementary dataset outlines the internet usage behavior and preferences of these subsets of internet users only) Table of Contents

India Online 2010 Individual Category/Vertical Datasets Price: $3,324.00 (€2,602.59) ($3,988.80 (€3,123.11) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, findings are presented at a specific ‘category’ base level (here the sample base is the ‘subset’ of internet users belonging to a specific ‘user segment’ like women , youth, SEC wise, town type wise, etc; or undertaking a specific ‘online activity’ like emailing, social networking, job search, etc. The supplementary dataset outlines the internet usage behavior and preferences of these subsets of internet users only) Table of Contents

India Online 2010 Online Travel Booking Dataset Price: $3,324.00 (€2,602.59) ($3,988.80 (€3,123.11) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, findings are presented at a specific ‘category’ base level (here the sample base is the ‘subset’ of internet users belonging to a specific ‘user segment’ like women , youth, SEC wise, town type wise, etc; or undertaking a specific ‘online activity’ like emailing, social networking, job search, etc. The supplementary dataset outlines the internet usage behavior and preferences of these subsets of internet users only)

India Online 2010 Online Non-Travel Shoppers/Buyers Datasets Price: $3,324.00 (€2,602.59) ($3,988.80 (€3,123.11) Including VAT at 20%) Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, findings are presented at a specific ‘category’ base level (here the sample base is the ‘subset’ of internet users belonging to a specific ‘user segment’ like women , youth, SEC wise, town type wise, etc; or undertaking a specific ‘online activity’ like emailing, social networking, job search, etc. The supplementary dataset outlines the internet usage behavior and preferences of these subsets of internet users only) Table of Contents

India Online 2010 Landscape Master Dataset Price: $6,646.00 (€5,203.61) ($7,975.20 (€6,244.33) Including VAT at 20%) Price upto 4 Segment or Vertical Category datasets $6,646.00 5-9 Segment or Vertical Category datasets $9,964.00 10-15 Segment or Vertical Category datasets $13,285.00 Publication Date: Aug-2010 Format: Login Based Datasets Publisher: Juxt The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. In this dataset, findings are subscribed 'category' or 'segment' base levels (here the sample base viewing is customizable as per the category/segment dataset. In the master dataset, top breaks can be customized and cross tabulated). Table of Contents

NRI Online 2010 Report Price: $3,363.00 (€2,633.12) ($4,035.60 (€3,159.75) Including VAT at 20%) Publication Date: Apr-2010 Format: PDF Pages: 252 Publisher: Juxt The NRI Online study helps in understanding the status and net usage behavior and preferences of the Non Resident Indians.It gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of Non Resident Indians.The report is an useful guide to all those who would like to understand and use Internet to market to NRI consumers,Marketers targeting NRI markets – Travel companies, Banks and financial companies,Telecom companies,Real estate players,Websites owners targeting NRI customer base. The NRI Online study unravels how the internet savvy NRI are connecting with India. The study not only profiles the online NRI and their net usage habits but also highlights their preferred online and offline means to stay connected with India. The study is based on an online survey sampling over 1,500 NRI from different parts of the world. The study Captures how they are connecting with the Indian homeland:their Physical connectivity (traveling to India),Communicational connectivity (calling India),Financial connectivity (transferring money and making investments in India),Informational connectivity (content sought about India),Highlights their current consumption habits and brand preferences in the above connectivity areas , compares and contrasts the two distinct and big NRI market clusters – US/Europe/Asia Pacific and the Gulf - on all the above aspects. Table of Contents

NRI Online 2010 Travel Connectivity Report Price: $3,363.00 (€2,633.12) ($4,035.60 (€3,159.75) Including VAT at 20%) Publication Date: Apr-2010 Format: PDF Pages: 280 Publisher: Juxt The NRI Online Travel Connectivity study helps in understanding the status and net usage behavior and preferences of the Non Resident Indians.It gives a highly ‘insightful’ understanding of the current net usage ehavior and preferences of various types of Non Resident Indians.The report is an useful guide to all those who would like to understand and use Internet to market to NRI consumers,Marketers targeting NRI sector with respect to travel connectivity with India - frequency of travel to India, purpose of travel, visit individually or with family, cities traveled, mode of ticket booking, preferred websites to book tickets online, most used airlines. Table of Contents

NRI Online 2010 Financial Connectivity Report Price: $3,363.00 (€2,633.12) ($4,035.60 (€3,159.75) Including VAT at 20%) Publication Date: Apr-2010 Format: PDF Pages: 290 Publisher: Juxt The NRI Online Financial Connectivity study helps in understanding the status and net usage behavior and preferences of the Non Resident Indians.It gives a highly ‘insightful’ understanding of the current net usage ehavior and preferences of various types of Non Resident Indians.The report is an useful guide to all those who would like to understand and use Internet to market to NRI consumers,Marketers targeting NRI sector with respect to financial connectivity with India - key financial assets owned in India, most used brands for these investments, likely financial and real estate investments in India in next 1 year, frequency of making financial remittance to India, preferred modes of remitting money and the most used brands in doing so. 4 out of 5 online NRI remit money to India. Over half of them remit money to India on a ‘monthly’ basis. Third party cash transfers, online money transfers & Offline bank transfers are almost eqalully popular remittance modes. Over half the financially connected online NRI own a house in India. Most of them plan to invest in ‘property’ in India within the next one year. SBI is the preferred bank for foreign exchange bank accounts, fixed deposits & Indian rupee bank account. Table of Contents

Two wheeler ownership by SEC segments Supplementary Report Price: $4,750.00 (€3,719.10) ($5,700.00 (€4,462.92) Including VAT at 20%) Publication Date: Jun-2009 Format: PDF Pages: 117 Publisher: Juxt This study helps in understanding the Indian 'families' as consumption units. How a family consumes gets defined as much by the ‘family composition’ and the ‘lifecycle stage’ the family is in, as by its socio-economic status and the ‘ability to spend’. Over 1-in-3 Indian households own a two wheeler; although half the two wheeler owning families also own a bicycle, car ownership is extremely rare. Two- wheeler incidence is relatively higher in North among rural SECs and clearly higher in West among urban SECs. Nearly half of the two wheeler owning households own one which has a capacity of 100 cc or less. Hindi is the most preferred reading language among two wheeler owning CWEs & over 4-in-5 two wheeler owning households have a monthly family income of Rs 12,500 or less. While 1-in-2 two wheeler owning urban families belong to towns with population of 5-10 lakhs, the balance are equally divided between under 5 lakh towns (25%) and above 10 lakh towns (25%). Home ownership among the group of interest is quite high at 85% with a carpet area of upto 1000 sq feet Table of Contents

Indian Families by SEC Profile Supplementary Report Price: $4,750.00 (€3,719.10) ($5,700.00 (€4,462.92) Including VAT at 20%) Publication Date: Jun-2009 Format: PDF Pages: 117 Publisher: Juxt This study helps in understanding the Indian 'families' as consumption units. How a family consumes gets defined as much by the ‘family composition’ and the ‘lifecycle stage’ the family is in, as by its socio-economic status and the ‘ability to spend’ Less than 1-in-10 Indian families belong to SEC A and B. The upper SEC rural households are clearly more affluent and sizeable than the lower urban SEC households; household asset & vehicle ownership following the same socio-economic ladder. While the rural chief wage earners occupation adequately reflects the household’s socio-economic standing, his education level is not in sync. While it is not a surprise that Hindi is the most preferred language for reading across all urban and rural SECs, what is revealing is that the preference for English among SEC R1 & R2 is clearly higher than it is among SEC B. Table of Contents

Indian Urbanites Study 2009 Price: $2,145.00 (€1,679.47) ($2,574.00 (€2,015.36) Including VAT at 20%) Publication Date: Oct-2009 Format: PDF Pages: 281 Publisher: Juxt The Indian urban landscape is a picture of myriad diversity. A diversity that gets manifested not only in the vastly different geographical and climatic conditions, but also cultural and regional differences as well as differences in the socio-economic condition of the people living in them. To fill the information gap, and to challenge, test and validate some of the popular perceptions floating around the status and consumption behavior of SEC classes in urban India, This new annual syndicated study titled “Indian Urbanites’ has been introduced. The purpose of the study is to help marketers understand the different SEC classes in their demographic, psychographic and day-to-day lifestyle profiling and consumption related behavior. Table of Contents

Indian Mobile 2009 Price: $4,750.00 (€3,719.10) ($5,700.00 (€4,462.92) Including VAT at 20%) Publication Date: Nov-2009 Format: PDF Pages: 342 Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. If there is one thing that is driving the ‘modern’ urban lifestyles the most, it is the mobile phone. While a mobile phone is still the second most used gadget among the urban Indians after TV, the fact that it is ‘personal’ and ‘carry-able’ makes it far more glamorous, identifiable and omnipresent part of people’s lives. To the extent that urban Indians across the socio-economic classes today see mobile phone as the ‘biggest necessity’ of their respective lives.

India Mobile 2009 Multiple Connection Mobile Users Price: $4,750.00 (€3,719.10) ($5,700.00 (€4,462.92) Including VAT at 20%) Publication Date: Nov-2009 Format: PDF Pages: 119 Publisher: Juxt Table of Contents Telecom has been one of the most rapidly growing categories in the last few years in the Indian urban consumption space. The impact it has created in the consumer lifestyles during this time is unparalleled. One can now see almost every second urban Indian snuggled with his or her mobile phone wherever one goes under the urban skies, and see people from all almost all hues and shades of life doing so, whether they are executives, businessmen, shop owners, students, housewives, drivers, carpenters, masons, helps & maids and maybe even rickshaw pullers. If there is one thing that is driving the ‘modern’ urban lifestyles the most, it is the mobile phone. While a mobile phone is still the second most used gadget among the urban Indians after TV, the fact that it is ‘personal’ and ‘carry-able’ makes it far more glamorous, identifiable and omnipresent part of people’s lives. To the extent that urban Indians across the socio-economic classes today see mobile phone as the ‘biggest necessity’ of their respective lives.

India Online 2009 Main Report Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: Apr-2009 Format: PDF Pages: 313 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

India Online 2009 Online Shopping Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: Apr-2009 Format: PDF Pages: 419 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

India Online 2009 Online Travel Booking Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: Apr-2009 Format: PDF Pages: 416 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

India Online 2009 Vernacuar Language Net Users Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: Apr-2009 Format: PDF Pages: 355 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

India Online 2009 Internet Users By City Market Size Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: Apr-2009 Format: PDF Pages: 361 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

India Online 2009 Online Job Search Price: $3,500.00 (€2,740.39) ($4,200.00 (€3,288.47) Including VAT at 20%) Publication Date: May-2009 Format: PDF Pages: 331 Publisher: Juxt Table of Contents The India Online study helps in understanding the status and net usage behavior and preferences of online Indians. It not only provides the most recent estimates on the Internet user-ship, growth and penetration in India but also gives a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. Online user base reduced to 47 million in India.The ‘regular’ internet users have grown by only 10% (compared to 19% last year). Very few new occasional users have got added in the last 1 year and some of the existing occasional users appear to have ‘lapsed’. While the base of the ‘regular’ internet user has increased by only 3.5 million, the base of occasional users has fallen by almost 6.4 million.Though the overall base of online Indians has shrunk, on the positive side, 3 out of 4 internet users (70%) are now on the net ‘daily’. This ‘lively’ pool of internet user is 32.4 million strong. Only 1.8% of all Indians (20 million) prefer to read in English. Of these 5 million are already on the net (as 13% of regular online Indians prefer to read in English). This leaves only about 15 odd million Indians, who prefer to read in English, who can easily latch on to the internet in its current avatar, provided they can afford it and feel the need for it. Internet usage cuts across the more well-to-do Indians across the various socio-economic groups, across the urban-rural divide and across the various town classes within the urban landscape. 55% of regular internet users come from the ‘consuming classes’ (SEC A, B and R1), 71% of them come from the non-metro cities and villages, and 82% of them fall in the ‘prime life’ age group of 19-35 years.On ‘multiple’ access basis, place of work (office, school, colleges, etc.) still continues to be the single largest place for accessing internet at 68%. Usage form home follows next at 50% and then by cybercafés at 45%. However, when it comes to the ‘single most preferred’ place of access, home (37%) scores over the office (30%) as well as cybercafé (15%) noticeably. 'Home' still remains the dominant place of access of internet. With 89% of regular online Indians searching for product information online, window shopping has become ‘synonymous’ with internet now. Communication, social interactivity and entertainment activities stand out as the other most popular online activities. The current ‘online shoppers’ base in India is 34.5 million, a good 6.5 million bigger than last year’s figure of 28 million. However, of all these online shoppers, only 22% (or 7.72 million) actually ‘buy’ online. The balance 78% online shoppers only search for products online and then probably buy them offline. Google is clearly the most popular website among online Indians, with 35% of all online Indians claiming to use this website the most amongst all the websites they use. Yahoo follows at second spot with 28% of all internet users using it the most. Gmail, Orkut and Rediff are the 3rd, 4th, and 5th most used websites in India.

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